نتایج جستجو برای: switching costs
تعداد نتایج: 246187 فیلتر نتایج به سال:
Journal:
:International Journal of Industrial Organization
2016
2005
Pei-yu Chen
Lorin M. Hitt
Jon M. Huntsman
Switching costs, the real or perceived cost of changing product providers, has become increasingly important in information-intensive businesses. Reduced search and transactions costs have made it possible for customers to more readily evaluate alternative suppliers, increasing switching. At the same time, the high fixed cost structure of customer acquisition and operations in information-inten...
Journal:
:Economic Research-Ekonomska Istraživanja
2020
Journal:
:Mathematics of Operations Research
2016
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